It's about time we started a blog! After all, websites with blogs are 437% more likely to be indexed by Google. I like to relate this concept to the story of Hansel and Gretel. Blogging is our breadcrumbs, so the more breadcrumbs we place (more blogging performed), the easier it will be to find home or your website.
Furthermore, blogging is a way to set yourself as a trusted expert in your field. After all, that is you! Your clients and customers come to you to not only learn more, but to also help accomplish their goals. You can use your blog to spark a discussion on social media and increase your engagement!
So, go on and let the blogging commence!